I work at the intersection of research, rhetoric, and systems design because clarity determines whether products merely function or truly serve people. I’ve spent the last decade leading and integrating UX research across complex environments, including enterprise platforms, higher education, and AI-enabled systems, helping organizations make better decisions when the stakes are real and the constraints are tight.

My training is academic (PhD in rhetoric), but my work is deeply applied. I specialize in turning ambiguity into shared understanding. I align teams around what’s actually known, what’s assumed, and what still needs to be learned. That often means designing research programs that don’t just produce insights, but change how decisions get made: embedding evidence into strategy, governance, and everyday workflows so research stops being a checkpoint and starts being infrastructure.

I believe the most effective research doesn’t end with a deck or a readout. It lives on in the questions teams ask, the tradeoffs they’re willing to name, and the systems they build with intention instead of habit. Much of my work focuses on that translation layer, helping cross-functional partners move from “What do users want?” to “What are we responsible for now that we know this?”

If you’re interested in research leadership, clarity under pressure, or building systems that hold up as they scale, I’m always open to thoughtful conversation.