COMPANY/SURFACE

LOGLINE

THE PROBLEM

THE SOLUTION

CLIENT

INDUSTRY

TOOLS

ROLE

DURATION

PROCESS

TAKEAWAY HEADLINE

INVESTIGATE

point a

point b

point c

FRAME

artifact

TARGET

MAJOR ARTIFACT

A closer look at ___________. or whatever

Summary Block

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Featured

MAJOR ARTIFACT

ORGANIZE

A closer look at ___________. or whatever

Summary Block

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Featured

MAJOR ARTIFACT

ACTION

MAJOR ARTIFACT

SCALE

Holli Downs PhD

UX Researcher

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